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Articles & Press
Articles featuring our graduates, faculty, and staff as they share how their skills and confidence developed when they began their coaching careers.
CaPP Articles
The Positive Psychology Foundation: The Science Behind Transformational Coaching
While many coaching models focus primarily on problem-solving, positive psychology expands the lens. It helps you and your clients explore what drives performance, fulfillment, and long-term…
Understanding ICF Credential Levels: ACC vs. PCC vs. MCC
The International Coaching Federation (ICF) is the most globally recognized credentialing body in the coaching profession. Having ICF credentials represents a coach’s training, experience, and…
The Science Behind Coaching
Our mission is to equip coaches who can create meaningful and lasting change in the lives of the people they serve. By combining science, structure, and professional standards, the CaPP Institute™ prepares you to…
Coaching, Resilience, and Human Transformation: The Philosophy Behind the Work
Behind every effective coaching conversation is a deeper intention: helping individuals navigate change, build resilience, and step more fully into who they are capable of becoming. This philosophy sits…
The Rise of Coaching in Leadership & Organizations
Over the past decade, coaching has moved from a niche professional service to a central pillar of leadership development strategy. Organizations are no longer viewing coaching as an executive perk. It is now…
Recent Press Releases
Valorie Burton Recognized Among 50 of the World’s Most Influential Executive Coaches
Valorie Burton, founder and CEO of the Coaching and Positive Psychology (CaPP) Institute™, has been named to the 2026 Thinkers50 Coaches50, which recognizes 50 of the world’s most influential executive coaches and celebrates their…
Valorie Burton and The CaPP Institute™ Featured on MSN
Valorie Burton, founder and CEO of The Coaching and Positive Psychology Institute, was recently featured in an MSN article exploring what aspiring coaches should consider when choosing an online life coaching certification program. The article shares…
The ROI of Coach Training
What is the ROI of Coach Training? More and more organizations are paying for their employees to go through coach training, and for The CaPP Institute™, that shift is no longer a surprise. “We used to see it, maybe 10 or so years ago; it would…
Rules of Resilience Debuts on USA Today Bestseller List
The CaPP Institute™ proudly announces a milestone achievement for its founder, Valorie Burton, whose latest book, Rules of Resilience: 10 Ways Successful People Get Better, Wiser, and Stronger, released Tuesday, September 16, 2025 has…
CaPP™ Achieves Level 2 Accreditation
The CaPP Institute™, the leader in positive psychology-based coach training, has officially been recognized as an International Coaching Federation (ICF) Level 2 Accredited Coaching Education Provider. This milestone positions the…
Congratulating our CEO, Valorie Burton
The CaPP Institute is proud to announce that our founder, Valorie Burton, has been recognized as one of the world’s most influential executive coaches through her inclusion on the inaugural Coaches50 list, compiled by Thinkers50 and…
Coaching Spotlight
After 30 Years in Education, Jay Took a Leap — and Found His Coaching Niche
After more than three decades in independent schools, Jay Ramsden walked away from a career in admissions and public relations with no clear plan, only a gut feeling that it was time for something different. That instinct led him to The CaPP Institute’s Coach Training Intensive (CTI) and ultimately…
How CaPP’s Pioneer Coaches Are Landing Six-Figure Contracts and 10-Year Deals
When Dr. Carol Parker-Walsh completed The CaPP Institute’s Advanced Professional Coach (APC) program, she walked away with something she hadn’t anticipated: a sharper coaching presence that translated directly into results. She has since landed multiple six-figure contracts with executive…
Coaching Spotlight: Bruce Pieper
By the time Dr. Bruce Pieper encountered the CaPP Institute, he had already earned other coaching certificates. A human resources professional who now coaches and consults with senior leaders at NASA, he was accomplished by any measure. And yet something still felt unfinished. Dive into what he had to say about…
Coaching Spotlight: Sesha Yalamanchili
It started with a love of learning. Sesha Yalamanchili is a Certified Personal and Executive Coach (CPEC) through the CaPP Institute™ and holds a coaching credential from the International Coaching Federation (ICF). She says coaching combined her love of learning and love of people to create an ideal…
Coaching Spotlight: Stephanie Weichert
After spending most of her career in marketing and development, Stephanie Weichert became interested in coaching around 2011. She, along with her husband, Ken, were health and fitness columnists for The Army National Guard, and along with that came speaking opportunities. When she told…
Coaching Spotlight: Sheila Carmichael
Sheila completed the CaPP Institute’s Coach Training Intensive (CTI) for the first time in 2012, then again in 2017. What drew her back a second time was how targeted the program is, along with its structure and format. It was then she decided it was time to finally begin her own coaching practice. She founded…
Coaching in Action Articles
You’re a Coach, Not an Advisor
Coaches have a special power through their training, and that is the ability to pose amazingly powerful questions, and listen deeply and intently to the response. I encourage all coaches to step fully into this power, because…
Where Coaching Can Go Wrong
Engaging in a coaching session can be an uplifting and energizing experience, but we often fall short when it comes to holding ourselves accountable. Let’s talk about how to create accountability structures for the coaching experience to…
How to Create an Accountability Structure in Your Coaching Practice
You may be wondering, what is an accountability structure? Of course, it’s going to depend on what your goals and plans are, but here are a few things to consider as you create your own accountability structures…
How to Manage Employees Through Tough Times
As an Organizational Development Consultant (both internal and external) and Leadership Coach, here’s what I tell my clients about dealing with or managing an employee going through tough personal times…
Four-Part Series:
For Current & Aspiring Coaches
Skeptics Guide to Becoming a Coach
A lot of people are skeptical about Coaching. CaPP Institute™ founder Valorie Burton used to be one of those people. In this episode, she answers…
Coaching vs Counseling, Mentoring and Consulting
Coaching as a profession is only about three decades old. This makes it the new kid on the block, which means it is often misunderstood. In this…
Why Coaches Should Study Positive Psychology
What is the academic foundation for Coaching? Is there research to back up whether or not coaching works? In this episode of…
8-Point Checklist for Choosing the Right Coach Training Program
Figuring out the best coach training program for you can feel overwhelming. There are a ton of programs, promises and even industry jargon that…
