A Message from Valorie Burton

Founder of The CaPP Institute


Positive psychology is the scientific study of what happens when things go right in life. It sheds light on what enables happiness, engagement, achievement, meaning, resilience, goal attainment, strengths, courage and optimism. In other words, what makes a personal thrive in life and work?

The term “positive psychology” emerged in 1998 when Dr. Martin Seligman,  then-president of the American Psychological Association, challenged psychology researchers to study not just mental illness, but mental health. The elements that must be present in order for people to thrive. Dr. Seligman, a renowned researcher and long-time professor at the University of Pennsylvania, sparked a revolution in psychology which continues to grow. Researchers around the globe produce groundbreaking research with important implications for the business world as well as individuals.

Originally, I encountered the field of positive psychology in 2005, when I discovered the book Authentic Happiness by Dr. Seligman. I was excited to discover an academic, research-based foundation for my work as a personal and executive coach. I also felt compelled to help bring the power of positive psychology into the world of coaching in a very tangible way. After procrastinating for a couple of months, I decided to pursue a graduate degree in applied positive psychology at the University of Pennsylvania, a program created and led by Dr. Seligman and taught by the preeminent international scholars in the field. As a result, The Coaching and Positive Psychology (CaPP) Institute is born of that experience and the prolific research that continues to emerge from the field.

If you are inspired and intrigued by the idea of what really causes people to thrive and succeed, positive psychology will give you evidence-based answers to that question – answers that will empower you to be a more effective and powerful coach. 

In conclusion, we would love to support you and your love learning through our positive psychology-based programs.

We look forward to serving you,

Valorie Burton, MAPP, PCC